A jewelry house,
built by hand.
VBSAA is a designer, manufacturer, and wholesaler of fine diamond, gold, and silver jewelry — a family house guided by a single promise: you dream it, we create it.
We began behind the scenes — designing and manufacturing pieces for retailers and jewelers who needed craftsmanship they could trust. Over the years that quiet work grew into a full collection of our own.
Every piece is made in-house, from the first sketch to the final polish. We work in solid gold and sterling silver, set with hand-selected diamonds and colored stones. Nothing is mass-produced.
Today we serve boutiques, retailers, and private clients across New York, New Jersey, and beyond — both through our ready collection and through custom pieces made entirely to specification.
We firmly believe our customers deserve more creative choices, unique designs, and truly personal service — and everything we make follows from that.
VBSAA is an acronym of my name and my family — my husband and my children. It is a family house in the truest sense: every piece we make carries our name, and the care that comes with it.
— Varsha

We still work
at the bench.
Design, modeling, casting, setting, filing, and polishing — each step handled by our own craftspeople, each building on the last.
Nothing leaves the workshop without a final inspection. It is a standard we hold on every single piece.
Custom pieces are typically completed in a few weeks, from first sketch to finished piece.
What we work in,
and how.
We work in 10k, 14k, and 18k gold and 925 sterling silver — materials chosen to hold their value and their finish.
Hand-selected diamonds and colored stones, set with precision. We source with care and stand behind every setting.
Design, CAD, casting, setting, and polishing all happen under one roof — no outsourced assembly, no shortcuts.
From a single custom piece to a full wholesale program, we produce to specification for retailers and private clients.
Let’s create
something together.
Request access to view the full portfolio, or reach out directly to discuss a custom design or wholesale program.
VBSAA Inc.
